Become a Superhero

Presentation of the School of Business and Engineering at the Aarhus University in Herning (Denmark), addressed to future university students. With a comic we tell the story of three young graduates who, thanks to their top education, each solve a professional challenge. The challenges correspond with the different courses taught at the school.

What is the secret behind these new superheroes? The three of them attended Aarhus University, where they acquired their super-knowledge in a great learning environment. Llife-size displays of one of the superheroes distributed in high schools around the area and a spot played in cinema theatres made sure that these characters would not go unnoticed.