Aarhus Universitet Open Doors

Doors open
in an open country

Denmark is one of the most open countries in the world. Its laws safeguard fundamental values such as equality, sexual freedom, and human rights, regardless of gender, age, skin color, culture, religion, or way of life. The Danes are perhaps the happiest and most satisfied people in the world.

Åbent Hus is an open house in an open country. The Herning campus of Aarhus University organizes one every year to introduce its Business, Engineering and Communication courses to future students. To create their promotional campaign we decided to convey that philosophy of positivity and diversity.

Jornada puertas abiertas Herning 2010, versión Universidad. Jornada de portes obertes a Herning, versió Universitat. Open doors days at Herning, university version.

In the first installment we designed a graphic image with vivid colors, based on a collage of images of students and the life that awaits them at the University.

Jornada puertas abiertas Herning 2010, versión celebración. Jornada de portes obertes a Herning, versió celebració. Open doors days at Herning, celebration version.

The second installment took as motif the typical Danish high school graduation celebration, one that only Danes can understand, in which graduates parade around the whole country partying in open trucks that drive through towns, amid laughter and music.

With all this, who would not want to go and study in Denmark?

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