Some were born
for fleet management
When you ask children what they want to be when the grow up there are perhaps not many who would say that they want to become fleet managers. Who though hasn’t ever seen that little kid who’s always going around everywhere with their toy cars? Even though they may not know it yet, some may have it in their blood.
AMAC, a leading company in the fleet management business, asked us to communicate its AMAC Fleet Manager business solution. We benchmarked the sector and decided that our strategic approach would be to combine its core values of control, efficiency, and simplicity, in order to show how things were as easy as a child's game.
