Santa Claus, the "tió", the royal envoy... when Christmas is approaching, all of them make their purchases in the shops of Rubí. At Broccoli, for 3 years straight, we have followed them and recorded their activity for a testimonial commercial, where we interviewed them to find out what makes them want to buy in the local commerce.
For our first Christmas commercial we counted with a celebrity Santa Claus from Rubí.
Press ad of the "Tió" campaign
In 2016, we followed the royal envoy.
Every year we have counted with the invaluable collaboration of the people at the local shops.
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